Nebojša Gijić, Bojan Zdravković, Adriana Jović - … - „Ekonomika“ Society of Economists, Niš (Serbia) - 2014
Global companies are strongly pressed by the need to simultaneously and equally efficiently manage globally, since the whole world for them is a single market, and locally, due to the fact that the world market makes a number of different and poorly connected markets. The global market today is...