Toate intreprinderile din zilele noastre, indiferent de domeniul in care acestea isi desfasoara activitatea, opereaza intr-un mediu de marketing ce se confrunta cu o serie de incertitudini. Astfel, pentru ca o intreprindere sa aiba succes pe o anumita piata, aceasta trebuie sa fie supusa in...

Seit den frühen 2000er Jahren wandeln sich einige Berufsverbände zu Berufsgewerkschaften und etablieren sich als unabhängige Tarifpartner im Verkehrs- und Gesundheitssektor. Der Beitrag behandelt zunächst ihre wesentlichen gemeinsamen Merkmale. Im Mittelpunkt steht das 2015 in Kraft...

The concept of benchmarking requires a continuous process of performance improvement of different organizations in order to obtain superiority towards those perceived as market leader’s competitors. This superiority can always be questioned, its relativity originating in the quick growing...

This paper describes a structured methodology for modelling the information requirements of contracting firms' tender adjudication decisions. The method adopted is based on the techniques of information strategy planning and critical success factor analysis used in the development of executive...