Altuntas, Gültekin; Semerciöz, Fatih; Noyan, Aral - In: Acta Universitatis Danubius. OEconomica (2014) 1(1), pp. 55-69
Both competitive rivalry and internal communication play a crucial role for a business to position itself in a favourable manner in order to succeed particularly in a hostile environment. While numerous studies present the importance of competitive rivalry and of communication, even internal...
