Crainich, David; Eeckhoudt, Louis; Hammitt, James K. - IÉSEG School of Management, Université Catholique de Lille - 2013
The relationship between willingness to pay (WTP) to reduce the probability of an adverse event and the degree of risk aversion is ambiguous. The ambiguity arises because paying for protection worsens the outcome in the event the adverse event occurs, which influences the expected marginal...