Existing studies about the determinants of the so-called couch potato audience in sports concentrate on the quality of the sporting contest which involves both the absolute playing strength of the competing teams and the relative evenness of the competition. Regarding national team competitions,...

Existing studies about the determinants of the so-called couch potato audience in sports concentrate on the quality of the sporting contest which involves both the absolute playing strength of the competing teams and the relative evenness of the competition. Regarding national team competitions,...

This paper highlights an aspect of mega-events that has been neglected: the changing composition of tourist arrivals during and after theevent. The change happens because, in the FIFA World Cup, a quota of countries participates from each continent and this opens up new tourismmarkets. We show...