Singh, Prashant; Jain, Ravi Kumar; Sharma, Ranjana - In: International Journal of Management, Economics and … 10 (2021) 2-3, pp. 110-127
Behavioral operations management (BOM) is a rapidly growing field. It relaxes the assumption that "human being is rational" in the decision-making process, considers behavioral and cognitive aspects rooted in psychology to develop models for operations, and processes in production and...
