A prominent feature of the management ? and increasingly marketing ? literature is offering normative prescriptions to corporate strategists for maximizing profits. However, with few exceptions, the ethicality of various profit making strategies has not been analysed or debated. Building upon...

Strategic management of the firm includes the strategic management of information technology in the context of business relationships. Firms do not exist in isolation. Multiple constituents make up a relationship network that constitutes the vital resources needed to fulfil the mission of a...

Some pundits have gone as far as to suggest that sustainability represents a shift equal in magnitude to the industrial revolution. While perhaps an audacious claim, sustainability nonetheless is capturing the attention of business firms, governments and consumers. Consumers, for example, place...