Objective: To explore messages of psychosocial needs satisfaction in cigarette advertising targeting women and implications for tobacco control policy. Methods: Analysis of internal tobacco industry documents and public advertising collections. Results: Tobacco industry market research attempted...

Bans on traditional tobacco advertising highlight the strongly promotional role of tobacco imagery in films and video programs. On World No-Tobacco Day 2005, less than a year after India implemented its universal ban on tobacco advertising, its Minister of Health and Family Welfare announced a...

This report shows how tactics and arguments used to defend the unregulated consumption of tobacco in public were used in Scotland and how campaigners for smoke-free laws learned how to combat these tactics from the experiences of colleagues in Ireland, Australia, New York and Canada. This report...

Tobacco and poverty: a vicious circle The contribution of tobacco to premature death and disease is well documented. However,little attention has been paid to the link between tobacco and poverty. Tobacco tends to be consumed by those who are poorer. In turn, it contributes to poverty through...

Background: Despite a recent surge in tobacco advertising and the recent advertising ban ( pending enforcement at the time of this study), there are few studies describing current cigarette marketing in India. This study sought to assess cigarette companies' marketing strategies in Mumbai,...

OBJECTIVE: To determine the proportion of televised movie trailers that included images of tobacco use during 1 year and the extent of youth exposure to those trailers. DESIGN: Content analysis combined with Nielsen data measuring media exposure. All movie trailers (N = 216) shown on television...

The United States Federal Trade Commission [FTC] adopted standardized testing methods for the measurement of tar and nicotine yields of cigarette smoke in the 1960s and for carbon monoxide in 1981, mandating the disclosure of these ratings in cigarette advertising (1). Under the International...