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Der Süden: zur Konstruktion einer Raumsemantik im Tourismus
Thimm, Tatjana - In: Zeitschrift für Tourismuswissenschaft 10 (2018) 1, pp. 49-66
Zusammenfassung Dieser Beitrag untersucht, inwiefern die Sapir-Whorf- Hypothese, die die Abhängigkeit des Denkens von der Sprache postuliert, einen Erklärungsansatz zur raumsemantischen Konstruktion des touristischen Südens liefern kann. Sie dient als Analyseraster in Verbindung mit...
Persistent link: https://www.econbiz.de/10014624471
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Tourist-Sein oder nicht Tourist-Sein?
Reif, Julian; Harms, Tim; Eisenstein, Bernd - In: Zeitschrift für Tourismuswissenschaft 11 (2019) 3, pp. 381-402
Zusammenfassung Die Sozialfigur „Tourist“ genießt sowohl in der akademischen als auch in der populärwissenschaftlichen Literatur mehrheitlich keinen guten Ruf. Die mit ihr verbundenen negativen Konnotationen sind zahlreich und umfassen ebenso Adjektive wie auch Tierbezeichnungen oder...
Persistent link: https://www.econbiz.de/10014624517
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The Image in Print Advertising and Comments to Val Larsen's Research Program
Thellefsen, Torkild; Sørensen, Bent; Thellefsen, Martin - In: International Journal of Semiotics and Visual Rhetoric … 1 (2017) 2, pp. 13-28
points they find relevant for a research program concerning the image within print advertising. Here, ontological and …
Persistent link: https://www.econbiz.de/10012048216
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Vision of the Other: Word and Image in Mikhail Bakhtin
Petrilli, Susan - In: International Journal of Semiotics and Visual Rhetoric … 2 (2018) 1, pp. 120-136
oriented autonomously from other spheres can contribute to a semiotics of the image of self as this is construed interpreting … mistakenly as a literary critic precisely because of this. In this framework, he analyses the signs forming one's own image of …
Persistent link: https://www.econbiz.de/10012048226
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Reputation, Image, and Social Media as Determinants of e-Reputation: The Case of Digital Natives and Luxury Brands
Khelladi, Insaf; Castellano, Sylvaine - In: International Journal of Technology and Human … 12 (2016) 4, pp. 48-64
a main reason for these firms to start adopting online strategies. Specifically, reputation and image are inherent to … design, the authors find that the influence of reputation, image and social media on e-reputation differs based on the status …
Persistent link: https://www.econbiz.de/10012048458
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Der Wandel des Bildes der FDP in der Bevölkerung: das Image der Freien Demokratischen Partei in der Bevölkerung der Bundesrepublik Deutschland vor den Bundestagswahlen der Jahre 19...
Klingemann, Hans-Dieter - In: Politischer Liberalismus in der Bundesrepublik, (pp. 125-150). 1990
Persistent link: https://www.econbiz.de/10011294806
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The EU's Voice Beyond its Borders: The European Union's External Communication
Soproni, Luminita; Horga, Ioan - In: CES Working Papers 8 (2016) 3, pp. 490-504
image of the region, demonstrating the need for a coherent communication strategy that combines the interests of Member …
Persistent link: https://www.econbiz.de/10012017304
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A review of higher education image and reputation literature: Knowledge gaps and a research agenda
Lafuente-Ruiz-de-Sabando, Amaia; Zorrilla, Pilar; … - In: European Research on Management and Business Economics … 24 (2018) 1, pp. 8-16
stakeholders. However, image and reputation management is a complex issue and how stakeholders perceive universities does not … always coincide with the image the latter wish to project. For this reason, in this article we address a review of the … literature on higher education image and reputation to identify the main knowledge gaps and establish the research lines that …
Persistent link: https://www.econbiz.de/10012115938
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The relationship between image and reputation in the Spanish public university
Del-Castillo-Feito, Cristina; Blanco-González, Alicia; … - In: European Research on Management and Business Economics … 25 (2019) 2, pp. 87-92
The correct management of reputation and image can be crucial to guarantee organizationś survival and success. However …, the lack of clarity regarding the relationship and differences between image and reputation still exist since scholars … strengthen this situation. Therefore, the aim of this paper is to measure the relationship between image and reputation in the …
Persistent link: https://www.econbiz.de/10012115964
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Influence of management style on employee views of corporate reputation. Application to audit firms
Olmedo-Cifuentes, Isabel; Martínez-León, Inocencia M. - In: BRQ Business Research Quarterly 17 (2014) 4, pp. 223-241
In the current economic context where the behaviour of firms is carefully examined by the markets, the corporate reputation which is generated by organisations among their stakeholders may facilitate their success. Since employees are actively involved in its shaping and influence the overall...
Persistent link: https://www.econbiz.de/10012118373