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Strategic communication in the C-suite
Argenti, Paul A. - In: International journal of business communication : IJBC … 54 (2017) 2, pp. 146-160
Persistent link: https://www.econbiz.de/10011749582
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Building trust through reputation management
Argenti, Paul A. - In: Public trust in business, (pp. 236-265). 2014
Persistent link: https://www.econbiz.de/10010416730
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The communication advantage
Argenti, Paul A.; Foreman, Janis - In: Financial Times handbook of management, (pp. 292-296). 2001
Persistent link: https://www.econbiz.de/10002988144
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Collaborating with Activists: How Starbucks Works with NGOs
Argenti, Paul A. - In: California management review : CMR 47 (2004) 1, pp. 91-116
Persistent link: https://www.econbiz.de/10006608199
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Communications and business value: measuring the link
Argenti, Paul A. - In: Journal of business strategy 27 (2006) 6, pp. 29-40
Persistent link: https://www.econbiz.de/10007387253
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Practitioner Interviews - To get a sense of what practitioners are actually doing in the area of communications, Guest Editor Paul A. Argenti interviewed four practitioners represe...
Argenti, Paul A. - In: Human resource management 37 (1998) 3-4, pp. 305-318
Persistent link: https://www.econbiz.de/10007348945
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Strategic Employee Communications - To set the stage for the articles and interviews that follow, this overview describes changes in the environment that have created the need for...
Argenti, Paul A. - In: Human resource management 37 (1998) 3-4, pp. 199-206
Persistent link: https://www.econbiz.de/10007348953
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Introduction
Argenti, Paul A. - In: Human resource management 37 (1998) 3-4, pp. 197-198
Persistent link: https://www.econbiz.de/10007348954
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Corporate Communication as a Discipline: Toward a Definition
Argenti, Paul A. - In: Management communication quarterly 10 (1996) 1, pp. 73-97
Persistent link: https://www.econbiz.de/10008363752
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How Technology Has Influenced the Field of Corporate Communication
Argenti, Paul A. - In: Journal of business and technical communication : JBTC 20 (2006) 3, pp. 357-370
Persistent link: https://www.econbiz.de/10008126939