Consumers preferences for sustainable and healthier lifestyle are examined through stated preference discrete choice experiments. Specifically, we introduce several choice situations in which each respondent was asked to choose the best from three lifestyles presented, including the respondent's...

This paper examines how households adjusted their consumption behavior in response to COVID-19 infection risk during the early phase of the pandemic. We use a monthly consumption survey specifically designed by the German Statistical Office covering the second wave of COVID-19 infections from...

Johnson & Johnson : the promotion of wellness / John A. Quelch and Carin-Isabel Knoop -- Colgate-Palmolive Inc. : superior anti-cavity toothpaste / John A. Quelch and Margaret L. Rodriguez -- Royal Caribbean Cruises Ltd. : safety, environment and health / John A. Quelch and Margaret L. Rodriguez...

Sleep deprivation is a risky behavior prevalent in modern societies, leading to negative health and economic consequences. However, we know little about why people decide to sleep less than the recommended number of hours. This study investigates the mechanisms affecting sleep choice and...

We investigate whether short-term everyday stressors leads to unhealthier dietary choices among low socioeconomic status mothers. We propose a novel stress protocol that aims to mimic everyday stressors experienced by this population, involving time and financial pressure. We evaluate the impact...