Firms constantly invest in improving product quality with innovative technologies. However, the out-come of research into innovative technology can be inconsistent. This paper investigates how a firm should choose between a mature technology and an innovative technology in upgrading an existing...

Traditionally, outlet stores were situated away from main stores in order to provide older, less desirable products at discounted prices. More recently, some firms have featured an outlet-within-a-store concept and offer consumers the experience of outlet shopping at the same location. With an...

Chapter 1. Estimating Demand with Constrained Data and Product Substitutions -- Chapter 2. Selling Innovative Products to Anxious Consumers -- Chapter 3. Buyer Valuation Uncertainty and Firm Information Provision Strategies -- Chapter 4. Optimizing Promotions for Multiple Items in Supermarkets...

Many durable products with relatively short selling seasons have been using returns policies between manufacturers and retailers as the contractual protocol for quite some time. More recently, these sectors have witnessed the emergence of peer-to-peer (P2P) web-based used goods markets as...

Many durable products with relatively short selling seasons have been using returns policies between manufacturers and retailers as the contractual protocol for some time. Recently, these sectors have witnessed the growing popularity of peer-to-peer Web-based used goods markets as important...