Showing 1 - 10 of 78
Persistent link: https://www.econbiz.de/10012515932
We consider the problem faced by a firm that receives highly differentiated products in an online fashion. The firms needs to price these products to sell them to its customer base. Products are described by vectors of features and the market value of each product is linear in the values of the...
Persistent link: https://www.econbiz.de/10013242948
Many online platforms act as intermediaries between a seller and a set of buyers. Examples of such settings include online retailers (such as Ebay) selling items on behalf of sellers to buyers, or advertising exchanges (such as AdX) selling pageviews on behalf of publishers to advertisers. In...
Persistent link: https://www.econbiz.de/10012958072
We combine theory and empirics to (i) show that some buyers in online advertising markets are financially constrained and (ii) demonstrate how to design auctions that take into account such financial constraints. We use data from a field experiment where reserve prices were randomized on...
Persistent link: https://www.econbiz.de/10012852854
We introduce a new family of dynamic mechanisms that restricts sellers from using future distributional knowledge. Since the allocation and pricing of each auction period do not depend on the type distributions of future periods, we call this family of dynamic mechanisms non-clairvoyant.We...
Persistent link: https://www.econbiz.de/10012854936
Ad Exchange platforms connect online publishers and advertisers and facilitate selling billions of impressions every day. We study these environments from the perspective of a publisher who wants to find the profit maximizing exchange to sell his inventory. Ideally, the publisher would run an...
Persistent link: https://www.econbiz.de/10012991541
Dynamic mechanisms are a powerful technique in designing revenue-maximizing repeated auctions. Despite their strength, these types of mechanisms have not been widely adopted in practice for several reasons, e.g., for their complexity, and for their sensitivity to the accuracy of predicting...
Persistent link: https://www.econbiz.de/10012934179
We consider a firm that sells products that arrive over time to a buyer. We study this problem under a notion we call positive commitment, where the seller is allowed to make binding positive promises to the buyer about items arriving in the future, but is not allowed to commit not to make...
Persistent link: https://www.econbiz.de/10012934672
We study revenue maximization through sequential posted-price (SPP) mechanisms in single-dimensional settings with n buyers and independent but not necessarily identical value distributions. We construct the SPP mechanisms by considering the best of two simple pricing rules: one that imitates...
Persistent link: https://www.econbiz.de/10012828278
We study the dynamic mechanism design problem of a seller who repeatedly sells independent items to a buyer with private values. In this setting, the seller could potentially extract the entire buyer surplus by running efficient auctions and charging an upfront participation fee at the beginning...
Persistent link: https://www.econbiz.de/10014125901