brands. The focus of this research is the online fashion store and multichannel retailers in India. The findings of the …

This book focuses on sustainability in fashion retail, which is fast becoming the pivot point of future fashion retail … strategy of fashion retailers and marketers, who have to react to the changing society and customer needs. Structured in four … possible adaptions. It thus provides a solid understanding on how to integrate green aspects into any fashion retailers …

fashion retail store i show that the impact of promotion can turn from insignificant to significantly harmful. Choosing …

[enter Abstract BThe competition in the fashion retail industry is reaching new heights due to various demands of the … fashion consumers. As per the significant growth in the fashion retailing sector, marketers need to define strategies to … especially the rapid growth of the social networking sites (Facebook, Instagram, YouTube, Twitter), fashion retailers have to …

-commerce has advanced rapidly in the Fashion apparel and accessories industry. Many companies strive for strategies to progress …, benefits and also some challenges in an emerging economy in the context of Indian Fashion Retail industry …

retail fashion market in Rhodes, Greece. We look at the extent to which the two social media influence Rhodian consumer … preferences toward certain stores and at whether Rhodians use these social media for fashion information and inspiration. Design … are a good way to follow fashion trends and that fashion is more accessible because of Facebook and Instagram compared to …