Showing 1 - 10 of 12
The knowledge of the overall willingness-to-pay and the specific price premiums consumers accept when buying foods with less fat, saturated fat, sodium, sugar and more fiber shapes food manufacturer and distributor marketing strategies and supports the development of public health strategies....
Persistent link: https://www.econbiz.de/10009446074
.---------------------------------------------The analysis of volatility in the prices received by producers of coffee in the international market has demonstrated the … characterized all series of prices of coffee as heteroscedástica, or the returns of coffee showed signs of autocorrelation, which in …,1) showed EGARCH for the number of returns of coffee in Brazil and Ethiopia persistence and the existence of the asymmetry of …
Persistent link: https://www.econbiz.de/10009442772
coffee, Brazilian traditional agricultural commodity, serving as aid for the agents decision in the purchase and sale of …
Persistent link: https://www.econbiz.de/10009443156
in house coffee brand offering a high quality product, deploying a brand social responsible strategy can be coveted by …
Persistent link: https://www.econbiz.de/10009467919
recently, in supermarkets and shopping centres. The fair trade product with the highest market share is coffee. This study aims … to ascertain the implicit price paid by Italian consumers for the fair trade content of coffee and how this implicit … is the province. Since scanner data are used, the analysis can allow for the coffee attributes described by the labels …
Persistent link: https://www.econbiz.de/10009446178
certification in the employees, in themanagement and in the competitiveness of two rural coffee companies, located in theSouth of …
Persistent link: https://www.econbiz.de/10009446327
should be, just as important factors as cost when making consumer decisions.In the case for coffee, the time for an artisan … intervention has arrived. No longer are the days when the masses knew coffee as dry brown grindings that provide a bitter caffeine … the buyer to establish close relationships with producers to further influence and enhance the quality of the coffee grown …
Persistent link: https://www.econbiz.de/10009455879
of implementing a policy that would limit the supply of non-fair-trade coffee in San Francisco. The goal of this policy … would be to increase the sales of the fair-trade coffee market in the United States, and benefit fair-trade coffee growers … by mandating the sale of fair-trade coffee in San Francisco. This study focuses on the economic effects of the policy on …
Persistent link: https://www.econbiz.de/10009485671
of millions of people worldwide, coffee has become one of the star products championed by fair trade efforts aimed at …
Persistent link: https://www.econbiz.de/10009429611
Coffee consumption in China is increasing rapidly over the recent years. This study offers one of the few initial … attempts to not only understand general consumption behavior associated with Chinese coffee, but to explore the viability of … niche markets for coffee with the credence attribute “fair trade”. A modified payment card approach was adopted as the …
Persistent link: https://www.econbiz.de/10009444333