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This study considers competing theories concerning the role of mass media in hindering or facilitating the translation of personal experience into political preferences. Using national survey and media content data that allows evaluations of both media coverage and individual patterns of media...
Persistent link: https://www.econbiz.de/10009438521
The rapid growth of hedge funds in recent years has been accompanied by cases of severe failure. Since the aftermath of Long Term Capital Management (LTCM), investors recognize that hedge funds may provide high expected returns but they might be exposed to a huge downside risk that is not easily...
Persistent link: https://www.econbiz.de/10009467844
Gay marketing has been both welcomed as offering increased gay visibility and criticized as risking the assimilation of gay subcultures into the mainstream. Using interviews with marketers, presentations on the gay market, articles from the marketing trade and popular press, and other documents,...
Persistent link: https://www.econbiz.de/10009468006
This dissertation uses Fortune magazine to explore the relationship between professional corporate managers after 1920 and the cultural impulses of urban modernism which helped define them and their institutions. Fortune 's reporting, photography and design is part of the larger story of...
Persistent link: https://www.econbiz.de/10009468192
The uniqueness of the online shopping environment and the rapid growth of the online retail sales make it important to understand how consumers search for information in an online setting. This dissertation takes both the adaptive decision making approach and the cost-benefit approach to examine...
Persistent link: https://www.econbiz.de/10009430160
The growth of Internet technology and electronic commerce has not been matched by theoretically-guided social science research. Well-developed consumer research is needed to illustrate the nature and possible scope of the Internet retail choice in the marketplace. The primary purpose of this...
Persistent link: https://www.econbiz.de/10009430606
Este artículo estudia los efectos que anticipaciones de cambios impositivos a través de noticias en los medios pudieron tener en la actividad económica de Estados Unidos. Para ello construyo una nueva medida que contiene el nivel de anticipación de la posible aprobación de proyectos de ley...
Persistent link: https://www.econbiz.de/10012532175
Persistent link: https://www.econbiz.de/10004881554
Paper prepared for presentation at the 7th Industrieforum PelletsStuttgart (Germany), 10th October 2007 …Compared to other heating markets the wood pellets market is quite young and small in Germany. Nevertheless it is a … within the scope of this project. Therefore people in different parts of Germany have been asked about their heating system …
Persistent link: https://www.econbiz.de/10009442671
procuring full remuneration throughout the leave period. However, the mandatory maternity leave system in Germany is not an …
Persistent link: https://www.econbiz.de/10009467525