between the stages are scarce. In addition, although business strategy is emphasized as an important factor in the innovation … strategy on the relationship between the stages within the two stage model of innovation. In this study, a direct, positive … of strategy (market orientation and differentiation) on the relationship between innovation generation and only …

that local companies are having to face as well as general factors affecting companies all around the world. These factors …) Technology 2) Globalization 3) Innovations 4) Fast changing marketsB) East Europe Factors 1) Post communist market 2 …

to examine the effects of globalization on markets, strategies, and performance of business-to-consumer firms in Brazil … that globalization and especially the entry of Chinese firms significantly changed market contexts in Brazil. Brazilian … profitability suffered.Originality/value ? The study contributes to the literature by showing that globalization has changed market …

rapidly developing country, China. We find that the government encouraged local innovation by opening regions to more …Technology and innovation play an increasingly important role in the economic development of both developed and … innovation or imitation by developing a conceptual model and then empirically testing it using pesticide innovation data from a …

making strategies widely discussed in the literature. Our results reveal that strategy approaches for making profits based on … capabilities and market orientation approaches seem to fair much better. For scholars involved in the teaching of strategy, this …

?lens? is needed that can act as a guiding process for strategy creation and tactical fulfilment. In order to engage and …