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No one would argue that the economy in the United States has been faltering in recent years; due in part to global factors, and even with stimulus plans offered by the Federal Government, there is increased burden on states to find forms of revenue. More and more, states must compete not only...
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This study considers competing theories concerning the role of mass media in hindering or facilitating the translation of personal experience into political preferences. Using national survey and media content data that allows evaluations of both media coverage and individual patterns of media...
Persistent link: https://www.econbiz.de/10009438521
Purpose – Joseph Pine and Jim Gilmore coined the term “experience economy” to describe a paradigm shift in consumption. To survive in this new economy, businesses must provide customers with memorable consumption experiences. The purpose of this paper is to suggest eight ingredients that...
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