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This thesis identifies and examines evidence of e-commerce in three large businesses (Woolworths, Momentum and Santam) focusing on their Internet branding strategies, the impact of management actions and how those actions contribute to e-commerce success. Case study was used to assemble evidence...
Persistent link: https://www.econbiz.de/10009447199
The rapidly intensifying adoption of the Internet channel for marketing and sales by incumbent bricks-and-mortar retailers underscores the importance of assessing the impact of the online channel strategies on firm performance in the dynamic competitive environment. At the time when store-based...
Persistent link: https://www.econbiz.de/10009475012
Corporate information privacy policies are receiving increased attention in the information privacy debate. Prior studies used Web surveys to analyze the content of online information privacy policies and to assess whether or not the policies comply with a standard known as the Fair Information...
Persistent link: https://www.econbiz.de/10009459010
The extent to which service quality is linked to satisfaction, value and behavioural outcomes continues to be debated in the literature. This research investigated two models involving the linkages between service quality, satisfaction, perceived value, repurchase intention and willingness to...
Persistent link: https://www.econbiz.de/10009484485
This dissertation comprises three essays that study online demand coming from local offline markets. In the first essay, I study two social influence effects reflected in physical proximity and in demographic similarity, respectively, on online demand evolution. As these effects can be...
Persistent link: https://www.econbiz.de/10009439048
The modern economy includes a variety of markets, and the Internet has opened opportunities for efficient on-line trading. Researchers have developed algorithms for various auctions, which have become a popular means of on-line sales. They have also designed algorithms for exchange markets,...
Persistent link: https://www.econbiz.de/10009440957
While Internet users claim to be concerned about online privacy, their behavior rarely reflects those concerns. In this paper we investigate whether the availability of comparison information about the privacy practices of online merchants affects users’ behavior. We conducted our study using...
Persistent link: https://www.econbiz.de/10009441267
Building e-health systems requires a good understanding of the range and characteristics of many relevant standards. These standards play an important role in the promotion of coordination amongst the key players in the technical and administrative areas of the e-health arena. Many entities...
Persistent link: https://www.econbiz.de/10009441588
Trust and deception have been of concern to researchers since the earliest research into multi-agent trading systems (MATS). In an open trading environment, trust can be established by external mechanisms e.g. using secret keys or digital signatures or by internal mechanisms e.g. learning and...
Persistent link: https://www.econbiz.de/10009441606
A growing number of firms are strategically utilizing IT and the Internet to provide online services to consumers who buy their products. Online services differ from traditional services, such as maintenance services, because they often promote interactivity among the firm’s customers and...
Persistent link: https://www.econbiz.de/10009476808