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When do consumers indulge in luxury? : emotional certainty signals when to indulge to regulate affect
Espinoza Petersen, Francine - 2012
that when an emotion is associated with the appraisal of uncertainty (certainty), consumers infer that their affective …
Persistent link: https://www.econbiz.de/10009742116
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An experience-utility explanation of the preference for larger assortments
Aydinli, Aylin; Gu, Yangjie; Pham, Michel T. - 2017
Although choosing from large assortments has often been found to be demotivating, a robust finding in the marketing literature is that consumers generally prefer larger product assortments. Standard explanations for this preference for larger assortments have focused on reason-based...
Persistent link: https://www.econbiz.de/10011951317
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Inducing cooperation with emotion - who is affected?
Gärtner, Manja; Tinghög, Gustav; Västfjäll, Daniel - 2020
mode or were induced to rely either on emotion or reason. Cooperation was measured across a series of commonly used and … individuals who otherwise rely primarily on reason, but not among individuals who already rely primarily on emotion. These … findings suggest that individuals integrate their traits with emotion-based states by substituting their trait rather than …
Persistent link: https://www.econbiz.de/10012237149
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American older adults in the time of COVID-19 : vulnerability types, aging attitudes, and emotional responses
Fu, Mingqi; Guo, Jing; Chen, Xi; Han, Boxun; Ahmed, Farooq - 2022
With 1582 respondents from the Health and Retirement Survey (HRS), this study investigates the heterogeneity in older adults' vulnerability and examines the relationship between vulnerability types, aging attitudes and emotional responses. International Positive and Negative Affect Schedule...
Persistent link: https://www.econbiz.de/10012887268
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Recalling mixed emotions
Aaker, Jennifer (contributor); Drolet, Aimee L. (contributor) - 2008
Persistent link: https://www.econbiz.de/10003719296
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Using the right emotion to promote the right product to the right person
Faseur, Tine (contributor); Geuens, Maggie (contributor) - 2008
Persistent link: https://www.econbiz.de/10003649159
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The emotional experience of guilt in ethically questionable consumer situations
Steenhaut, S. (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10003332566
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Consumer specialization and the Romantic transformation of the British Grand Tour of Europe
Chai, Andreas - 2010
This paper posits that significant changes in 19th century British recreational travel patterns resulted from a change in the manner in which tourists used entertaining stimuli in order to attain pleasure. Consumers no longer merely viewed arousing stimuli, but attempted to use them to produce...
Persistent link: https://www.econbiz.de/10008662905
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Emotion and reason in everyday risk perception
Hogarth, Robin M.; Portell, Mariona; Cuxart, Anna; … - 2009 - rev.
Persistent link: https://www.econbiz.de/10008663664
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When being wasteful appears better than feeling wasteful
Zultan, Ro'i; Bar-Hillel, Maya; Guy, Nitsan - 2010
"Waste not want not" expresses our culture's aversion to waste. "I could have gotten the same thing for less" is a sentiment that can diminish pleasure in a transaction. We study people's willingness to "pay" to avoid this spoiler. In one scenario, participants imagined they were looking for a...
Persistent link: https://www.econbiz.de/10008779919