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Laut OECD ist Kreativität eine der gefragtesten Soft Skills auf dem zukünftigen Arbeitsmarkt, was eine besondere Förderung in der Aus- und Weiterbildung notwendig macht. Problematisch ist, dass die zunehmende digitale Gestaltung von Lern- und Bildungsangeboten die Entwicklung von Kreativität...
Persistent link: https://www.econbiz.de/10014501491
In this study, we investigated if employees' innovative behavior can be explained in terms of social exchange between employees and organizations. We developed a research model based on the Organizational Support Theory (Eisenberger et al. 1986). The model explains how innovative behavior among...
Persistent link: https://www.econbiz.de/10010292545
Persistent link: https://www.econbiz.de/10011384850
creativity-award-show prizes instead of gross income figures to attract new customers. Therefore, achieving a top creativity … ranking and winning creativity awards have become high priorities in the advertising industry. Agencies and marketers have … always wondered what elements in the advertising creation process would lead to the winning of creativity awards. Although …
Persistent link: https://www.econbiz.de/10010421370
such music courses encourage creativity and foster a sense of cultural understanding and appreciation amongst children in …
Persistent link: https://www.econbiz.de/10010333191
The academic firm is a type of firm (firm-based organization or institution) that is being driven by focusing on encouraging, supporting, and advancing knowledge production (research, research and experimental development, R&D) and knowledge application (innovation). The academic firm interprets...
Persistent link: https://www.econbiz.de/10011540284
Research confirms that intentions play an important role in the decision to start a new firm. But what factors influence intention? The purpose of this study is to investigate the antecedents to entrepreneurial behaviour with particular attention to social (experience and education), societal...
Persistent link: https://www.econbiz.de/10011656459
The vital role of entrepreneurship for economic growth and its impact for job creation in mature and developing economies is widely recognized and quantified (OECD, Entrepreneurship and Business Statistics, 2015). According to Get2growth data (How Many Startups Are There?, 2015), 100 million...
Persistent link: https://www.econbiz.de/10011990639
gap. This study aimed at measuring the impact of creativity in Ads on Attitude toward Advertisement, Unaided Recall and … small role of creativity in causing high Ad recall while multiple regression analysis confirmed the supremacy of creative …
Persistent link: https://www.econbiz.de/10011868942
achievement motive of a person, creativity and trust in the organization. This empirical research identifies the relationship … between innovative skills of technical students by developing a causal model that measures their personal traits, creativity … University incubation center must plan to develop awareness, conduct workshops on creativity and thus build a strong …
Persistent link: https://www.econbiz.de/10011883693