The issue discussed in the present paper is associated with a theoretical view of accounting engineering in which it is perceived as covering activities based on the use of variant solutions permitted by Polish balance sheet law. These possibilities are defined as the accounting policy of a...

In a modern economy human capital is the basic resource, directly influencing production and the financial results of the enterprise. Employee involvement determines their better job performance and the achievement of better financial results. The analysed companies - winners of the contest...

Human capital plays an important role in the development of every company. Big enterprises have a Human Resources Department which conducts analyses and measurements of human capital. In Poland over 90% of the total number of companies is made up of small and middle- size enterprises. The aim of...

Since the beginning of the financial crisis, one of the key challenges of the economic policy has been to boost the growth of firms, particularly in the CEE region. Various research has showed that obstacles limiting and boosters enhancing companies' development potential differ across...

The integrated report is a tool enabling communication of an enterprise with both internal and external stakeholders. The lack of unanimity of stakeholders' opinions on building values, resulting from the differentiation of their access to information, results in the value of the enterprise in...

Marketing effectiveness has been accepted as one of the most important parts in corporate performance system. It is due to dynamical changes in business environment in after-crisis times. The goal of this paper is the denition of used possible indicators in measuring marketing effectiveness. The...

Aim: If companies manage their inventory inefficiently, inventory costs can increase significantly due to shortages, overstocking, and risks. Inventory management is critical for company's success which, in turn, impacts on countries' development. This paper aims to investigate the efficiency of...

Intellectual capital is not sufficiently depicted in the annual reports of Polish companies, although it plays an important role in the operation and market valuation of enterprises. The aim of the paper is to evaluate the possibilities of using the KCETM method for depicting intellectual...

Because of the large share of travel and tourism revenues in total Croatian GDP, it is worth noting the importance of the hotel industry for the Croatian economy. Therefore, the problem that arises from such an obvious and increasing dependence of our economy on the hotel industry is primarily...

This article applies game theory in the company under study, in order to optimize the competitive strategy with respect to its main competitor in the bicycle and motorcycle market. Once the problem is defined, the zero-sum matrix between the competitors is established, then the model is...