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Explicit and implicit factors that determine private labels' possible purchase: Eyetracking and EEG Research

Garczarek-Bąkv, Urszula - In: International Journal of Management and Economics 54 (2018) 1, pp. 36-49

Objective: This paper investigates the explicit and implicit factors affecting private-label (PL) products' possible purchase decision for different retailers. Design: The study uses eyetracking and electroencephalography (EEG) to explore the differences in eye movement and brain activity for PL...

Persistent link: https://www.econbiz.de/10015192148

Marketing mix effects on private labels brand equity

Abril Barrie, Carmen; Rodriguez-Cánovas, Belén - In: European Journal of Management and Business Economics … 25 (2016) 3, pp. 168-175

The present study explores some marketing mix effects on private labels brand equity creation. The research aims to study the effect of some elements under retailer's direct control such as in-store communications, in-store promotions and distribution intensity as well as other general marketing...

Persistent link: https://www.econbiz.de/10011946122

Managing private labels based on psychographic consumer segments: Emerging European market perspective

Horvat, Sandra; Ozretić Došen, Đurđana - In: Organizations and Markets in Emerging Economies 11 (2020) 2, pp. 446-461

This paper explores private labels in the context of Croatia, as a representative of a CEE and EU member countries, where their importance is continuously growing. It aims to reveal whether consumers' psychographic characteristics impact their attitudes towards private labels, which are in the...

Persistent link: https://www.econbiz.de/10015401493

A pricing and acquisition strategy for new and remanufactured high-technology products

Zhou, Liangchuan; Gupta, Surendra M. - In: Logistics 3 (2019) 1, pp. 1-26

New generations of high-technology products are frequently launched before the previous model is sold out. Customers have an incentive to end the use of their old product and purchase a new one with the latest technological innovations. The unsold old models become less attractive, while the...

Persistent link: https://www.econbiz.de/10015194879

An exploration of big data practices in retail sector

Aktas, Emel; Meng, Yuwei - In: Logistics 1 (2017) 2, pp. 1-28

, we identify four themes for big data applications in retail logistics: availability, assortment, pricing, and layout … forecasting and pricing. However, the path to exploiting big data is not a bed of roses. Challenges include shortages of people …

Persistent link: https://www.econbiz.de/10015194902

Derivatives of feed-forward neural networks and their application in real-time market risk management

Ratku, Antal; Neumann, Dirk - In: OR Spectrum 44 (2022) 3, pp. 947-965

pricing derivative instruments can be efficiently used to calculate these sensitivities as well. The proposed method is a fast …

Persistent link: https://www.econbiz.de/10015197055

3 Lessons from Hyperinflationary Periods

Bergen, Mark; Bergen, Thomas; Levy, Daniel; Semenov, Rose - In: Harvard Business Review (2022) Forthcoming

Inflation is painful, for firms, customers, employees, and society. But careful study of periods of hyperinflation point to ways that firms can adapt. In particular, companies need to think about how to change prices regularly and cheaply — because constant price changes can ultimately be...

Persistent link: https://www.econbiz.de/10013457198

Optimizing pricing and ordering strategies in a three-level supply chain under return policy

Noori-daryan, Mahsa; Taleizadeh, Ata Allah - In: Journal of Industrial Engineering International 15 (2018) 1, pp. 73-80

This paper develops an economic production quantity model in a three-echelon supply chain composing of a supplier, a manufacturer and a wholesaler under two scenarios. As the first scenario, we consider a return contract between the outside supplier and the supplier and also between the...

Persistent link: https://www.econbiz.de/10013470766

A procedure to set prices and select inventory in thinly traded markets using data from eBay

Hu, Xinbo; Zak, Paul J. - In: Journal of Risk and Financial Management 15 (2022) 7, pp. 1-8

Prices respond to equate supply and demand. However, price-setting in low-volume or "thin" markets is a challenge as is determining which items to carry. We present an algorithm that takes into account a store's fixed costs, the cost of goods sold, prices, and listing duration to determine the...

Persistent link: https://www.econbiz.de/10014332498

Season ticketing as a risk management tool in professional team sports: A pricing analysis of German soccer and basketball

Huth, Christopher; Kurscheidt, Markus - In: Journal of Risk and Financial Management 15 (2022) 9, pp. 1-18

leagues, a ticket-pricing model was developed as the empirical model. Consistent with other pricing studies, an ordinary least … consider all traditional season ticket rights and season ticket discounts when calculating season ticket pricing. These and … further implications are discussed with respect to the risk management issues of season ticket pricing in light of the COVID …

Persistent link: https://www.econbiz.de/10014332592