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Firms' strategies reflect their competitive advantages, such as the prospector focuses on innovation and defenders focus on cost efficiency. The differences in strategies' competitive advantages imply different resource management to different magnitude of cost stickiness. This study examined...
Persistent link: https://www.econbiz.de/10014505499
This research evaluates reconfiguration opportunities in Pharmaceutical Supply Chains (PSC) resulting from technology interventions in manufacturing, and new, more patient-centric delivery models. A critical synthesis of the academic and practice literature is used to identify, conceptualise,...
Persistent link: https://www.econbiz.de/10011825939
A data envelopment analysis (DEA) is presented to assess evolutions of firm efficiency and financial performance in automotive supply chains. A sample of 32 decision-making units (DMUs), 17 globally operating original equipment manufacturers (OEMs) and 15 key suppliers from the automotive...
Persistent link: https://www.econbiz.de/10014542205
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US each year, red wine has become increasingly popular among health conscious consumers. Wine is often touted for its … potential health benefits, but to what extent is "health" a factor when consumers make their consumption decisions for alcoholic … beverages? This study aims to further understand how consumers make their beverage choices and to understand the role wine …
Persistent link: https://www.econbiz.de/10011986502
The aim of this study is to discover the wine store variables that arouse the desire to purchase in the consumer. Wine is a complex product: its features are better able to be perceived and valued in a suitable sales environment. The store environment contains various stimuli that might be...
Persistent link: https://www.econbiz.de/10011986529
The consumers play an important role in the protection of environment by their choices when they purchase products … consumers and improve the ecological performance of products and services, the ISO 14000 standards were elaborated for … Eco-label. The European ecological label is useful in order to supply to the consumers essential information that may …
Persistent link: https://www.econbiz.de/10011724771
adaptation of their policies from one country to another. Based on a comparative approach of consumers in Romania, Malaysia and …
Persistent link: https://www.econbiz.de/10011724774
This study is motivated by the importance of communication with consumers in the pharmaceutical industry. We view … communication as part of the company’s responsibility towards consumers. The aim of this study is to examine the communication … mechanisms of corporate social responsibility practices related to consumers in the pharmaceutical industry in a multinational …
Persistent link: https://www.econbiz.de/10011724839