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Marketing effectiveness has been accepted as one of the most important parts in corporate performance system. It is due to dynamical changes in business environment in after-crisis times. The goal of this paper is the denition of used possible indicators in measuring marketing effectiveness. The...
Persistent link: https://www.econbiz.de/10011787570
Purpose: Engineering is a powerful instrument for promoting the social and economic development of nations. Its … "Engineering and Development in Brazil, Challenges and Prospects" (Guimarães et al., 2007). Its goal is to discuss the need for … engineering in the country. Design/methodology/approach: This article is designed to discuss the relations between the performance …
Persistent link: https://www.econbiz.de/10012484232
, which emerged in the North-Atlantic in the 1990s, with kansei (affective) engineering, which developed in Japan in the 1980s …
Persistent link: https://www.econbiz.de/10013194307
entrepreneurial motivation between intention and behaviour (action) to enhance predictability of TPB on senior level engineering … students in Pakistan. Survey conducted with 448 engineering students from four major engineering institutions for data …
Persistent link: https://www.econbiz.de/10013328879
successful implementation of four different RCS approaches in the lecturing process in five different classes in the engineering …
Persistent link: https://www.econbiz.de/10012620507
vital for engineering and architecture students. The aim of this work is to determine whether such knowledge can be acquired … Oviedo Mining Engineering Master Degree, during 2017-2018 and 2018-2019 academic years, and also of 2018-2019 Mining … Technologies Engineering undergraduates. They were all provided with different EPC online course materials whose effectiveness was …
Persistent link: https://www.econbiz.de/10012652158
size. For this reason, a questionnaire survey was used, focusing on engineering companies operating in the Czech Republic …
Persistent link: https://www.econbiz.de/10011922819