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This study examines the influence of corporate social responsibility activities on customer satisfaction and loyalty in the Saudi banking sector. The quantitative method was adopted by conducting a web-based survey via e-mail and social media platforms. A convenience sample of 624 banking...
Persistent link: https://www.econbiz.de/10012117462
Each passing day brings new brands to India each vying for a share of wallet in the prospering market. By 2020, the median age of Indian population will be 29 years and owing to the absolute population of India, the presence in Indian market will be rewarding for the multinationals. But the...
Persistent link: https://www.econbiz.de/10011936885
The purpose of this study is to investigate the customer-service provider relationship in the insurance industry using artificial neural networks and linear regression. Using a sample of 389 customers from 10 different startup insurance companies, it was found that artificial neural networks are...
Persistent link: https://www.econbiz.de/10011937818
The aim of this research study is to determine the satisfaction level of banking customers regarding quality of different services provided by their bank and their loyalty with the respective bank. Service quality is studied within a spectrum of different dimensions. An effort is also made to...
Persistent link: https://www.econbiz.de/10011938399
Corporate social responsibility plays a significant role in getting sustainable edge over competitors, gaining profits and enhancing business affairs with customers. The purpose of the study is to analyze the perception of consumers regarding the CSR and its impact on customers' loyalty while...
Persistent link: https://www.econbiz.de/10011938601
Purpose: This research aim to investigate the influence of service quality attributes towards customers' loyalty on health insurance products. In addition, this research also tested the mediation role of perceived value in between service quality and customers' loyalty on health insurance...
Persistent link: https://www.econbiz.de/10011939270
This paper aims to investigate empirically the impact of corporate social responsibility (CSR) on firm performance (FP) with the maritime transportation industry of Vietnam as a case study. To evaluate the research model, this study surveyed 145 shipping companies (SCs) across Vietnam, and...
Persistent link: https://www.econbiz.de/10014527405
Passenger satisfaction and loyalty are crucial for success in the airline industry. To achieve customer satisfaction and loyalty, it is important that airlines provide high-quality services. This paper examines different elements of service quality in the airline industry, including the...
Persistent link: https://www.econbiz.de/10014544437
The paper studies a method for evaluating current literature that receives little consideration in research and development. Various types of undervalued studies are recognized, and how they are related to a systematic review is shown. A diagram is presented that illustrates scoping studies...
Persistent link: https://www.econbiz.de/10014544635
Because of COVID-19 in the world, enterprises and consumers pay more and more attention to environmental protection, food safety and health issues. The purpose of this paper is to take China's food company as an example to study the impact of CSR on customer loyalty, mediating effects of company...
Persistent link: https://www.econbiz.de/10014545916