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Cambridge journal of economics
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Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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ECONIS (ZBW)
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1
Balancing the use of behavioural
research
and design science
research
to solve the relevance problem in marketing
research
Halstrick, Benedikt
- In:
Journal of creating value
9
(
2023
)
2
,
pp. 210-226
Persistent link: https://www.econbiz.de/10014582543
Saved in:
2
How MRS′ journal has contributed to the development of market and social
research
Mouncey, Peter R.
- In:
International journal of market research
64
(
2022
)
2
,
pp. 200-226
Persistent link: https://www.econbiz.de/10012872699
Saved in:
3
Data collection in a flat world : the strengths and weaknesses of Mechanical Turk samples
Goodman, Joseph K.
;
Cryder, Cynthia E.
;
Cheema, Amar
- In:
Journal of behavioral decision making
26
(
2013
)
3
,
pp. 213-224
Persistent link: https://www.econbiz.de/10009781346
Saved in:
4
Introduction to the special issue on
research
methodologies for macromarketing : macromarketing
research
: it’s not rocket science ... it’s much harder
Wooliscroft, Ben
- In:
Journal of macromarketing : examining the interactions …
36
(
2016
)
1
,
pp. 8-10
Persistent link: https://www.econbiz.de/10011452293
Saved in:
5
Supporting replication
research
in management journals : qualitative analysis of editorials published between 1970 and 2015
Hensel, Przemysław G.
- In:
European management journal
37
(
2019
)
1
,
pp. 45-57
Persistent link: https://www.econbiz.de/10011996279
Saved in:
6
Applying item response trees to personality data in the selection context
LaHuis, David M.
;
Blackmore, Caitlin E.
;
Bryant-Lees, …
- In:
Organizational research methods : ORM
22
(
2019
)
4
,
pp. 1007-1018
Persistent link: https://www.econbiz.de/10012128444
Saved in:
7
"Cargo cult" science in traditional organization and information systems survey
research
: a case for using nontraditional methods of data collection, including Mechanical Turk and...
Lowry, Paul Benjamin
;
D'Arcy, John
;
Hammer, Bryan
; …
- In:
The journal of strategic information systems : …
25
(
2016
)
3
,
pp. 232-240
Persistent link: https://www.econbiz.de/10011566746
Saved in:
8
"Zooming with" : a participatory approach to the use of video ethnography in organizational studies
Jarrett, Michael
;
Liu, Feng
- In:
Organizational research methods : ORM
21
(
2018
)
2
,
pp. 366-385
Persistent link: https://www.econbiz.de/10011855835
Saved in:
9
Customer
research
: time for second thoughts
Sarstedt, Marko
;
Schütz, Tobias
- In:
The marketing review
18
(
2018
)
1
,
pp. 97-111
Persistent link: https://www.econbiz.de/10011892860
Saved in:
10
Visual and projective methods in Asian
research
: commentary
Belk, Russell W.
- In:
Qualitative market research : an international journal
16
(
2013
)
1
,
pp. 94-107
Persistent link: https://www.econbiz.de/10010204006
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