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Aravindakshan, Ashwin; Ratchford, Brian Thomas - In: Review of marketing science 9 (2011) 1, pp. 1-17

Persistent link: https://www.econbiz.de/10009505826

Rutz, Oliver J.; Aravindakshan, Ashwin; Rubel, Olivier - In: International journal of research in marketing : IJRM ; … 36 (2019) 2, pp. 185-199

Persistent link: https://www.econbiz.de/10012063318

Aravindakshan, Ashwin; Rubel, Olivier; Rutz, Oliver J. - In: Marketing science : the marketing journal of the … 34 (2015) 2, pp. 269-280

Persistent link: https://www.econbiz.de/10010515889

Aravindakshan, Ashwin; Naik, Prasad A. - In: Operations research 63 (2015) 1, pp. 35-47

Persistent link: https://www.econbiz.de/10010519515

Aravindakshan, Ashwin; Peters, Kay; Naik, Prasad A. - In: Journal of marketing research : JMR 49 (2012) 1, pp. 1-14

Persistent link: https://www.econbiz.de/10009507256

Aravindakshan, Ashwin; Naik, Prasad A. - In: Marketing letters : a journal of research in marketing 22 (2011) 3, pp. 315-326

Persistent link: https://www.econbiz.de/10009305516

Unnava, Vasu; Aravindakshan, Ashwin - In: Journal of the Academy of Marketing Science 49 (2021) 5, pp. 864-881

Persistent link: https://www.econbiz.de/10012614772

Ratchford, Brian Thomas - In: Journal of interactive marketing : a quarterly … 23 (2009) 1, pp. 82-90

Persistent link: https://www.econbiz.de/10003833070

Ratchford, Brian Thomas - 2008

Persistent link: https://www.econbiz.de/10003878107

Gupta, Pola - In: Journal of economic psychology : research in economic … 13 (1992) 3, pp. 375-397

Persistent link: https://www.econbiz.de/10001132246