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The political economy framework of interorganizational relations, revisited
Reve, Torger - In: Changing the course of marketing : alternative …, (pp. 289-300). 1985
Persistent link: https://www.econbiz.de/10001307188
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Marketing channel design and management
Coughlan, Anne T.; Stern, Louis W. - In: Kellogg on marketing, (pp. 247-269). 2001
Persistent link: https://www.econbiz.de/10001612987
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Interorganizational relations in marketing channels
Reve, Torger; Stern, Louis W. - 2008
Persistent link: https://www.econbiz.de/10003727659