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~type_genre:"Aufsatz im Buch"
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Innovation
3
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2
Customer satisfaction
2
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Innovationsmanagement
2
Kundenzufriedenheit
2
Relationship marketing
2
B-to-B-Marketing
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Consumer behaviour
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Aufsatz im Buch
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Sammelwerk
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English
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Griffin, Abbie
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McDonough, Edward F.
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Encyclopedia of technology and innovation management
2
The PDMA handbook of new product development
2
Handbook of business-to-business marketing
1
New product development and production networks : global industrial experience ; with 85 figures and 29 tables
1
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ECONIS (ZBW)
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New-product development innovation and commercialization processes
Griffin, Abbie
- In:
Encyclopedia of technology and innovation management
,
(pp. 176-179)
.
2010
Persistent link: https://www.econbiz.de/10003945766
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2
Understanding customer needs
Griffin, Abbie
- In:
Encyclopedia of technology and innovation management
,
(pp. 231-232)
.
2010
Persistent link: https://www.econbiz.de/10003945792
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3
Qualitative research methods for investigating business-to-business marketing questions
Griffin, Abbie
- In:
Handbook of business-to-business marketing
,
(pp. 659-679)
.
2012
Persistent link: https://www.econbiz.de/10009500109
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4
Obtaining customer needs for product development
Griffin, Abbie
- In:
The PDMA handbook of new product development
,
(pp. 213-230)
.
2013
Persistent link: https://www.econbiz.de/10009710760
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5
Obtaining customer needs for product development
Griffin, Abbie
- In:
The PDMA handbook of new product development
,
(pp. 211-227)
.
2005
Persistent link: https://www.econbiz.de/10003831470
Saved in:
6
Creeating systemic capability for consistent high performance new product development
McDonough, Edward F.
;
Griffin, Abbie
- In:
New product development and production networks : …
,
(pp. 441-458)
.
2000
Persistent link: https://www.econbiz.de/10001455207
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