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~type_genre:"Aufsatz im Buch"
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Marke und digitale Medien : der Wandel des Markenkonzepts im 21. Jahrhundert
44
The Oxford handbook of participation in organizations
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The future of human resource management : 64 thought leaders explore the critical HR issues of today and tomorrow
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Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
35
The Routledge companion to contemporary brand management
33
Personalmarketing 2.0 : vom Employer Branding zum Recruiting
32
The SAGE handbook of human resource management
31
Human resource management : a critical approach
29
Global human resource management casebook
28
International human resource management
28
Behavioral Branding : wie Mitarbeiterverhalten die Marke stärkt
25
The Routledge companion to strategic human resource management
25
The Oxford handbook of human resource management
24
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
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Employer Branding : Arbeitgeber positionieren und präsentieren
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Handbuch Markenkommunikation : Grundlagen, Konzepte, Fallbeispiele
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Innovative Markenführung und -implementierung
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Strong brands, strong relationships
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Brand Content : die Marke als Medienereignis
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Human resource information systems : basics, applications, and future directions
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Innovationen im Personalmanagement : die spannendsten Entwicklungen aus der HR-Szene und ihr Nutzen für Unternehmen
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Manpower in social, economic, and technical development : proceedings of fifth International Manpower Seminar 1965
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International HRM: the MNE perspective
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Kellogg on branding : the marketing faculty of the Kellogg School of Management
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Meeting the challenge of human resource management : a communication perspective
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The Oxford handbook of recruitment
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The development of human resource management across nations : unity and diversity
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Brand management in emerging markets : theories and practice
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ECONIS (ZBW)
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1
The role of employer branding and employee branding in the multinationals
Sharma, Mala
;
Verma, Pratibha
- In:
Technology, management and business : evolving perspectives
,
(pp. 71-77)
.
2023
Persistent link: https://www.econbiz.de/10014342185
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2
An overview of EVP (Employee Value Proposition)
Dubey, Deepti
;
Rana, Geeta
- In:
Innovations and challenges in human resource management …
,
(pp. 85-109)
.
2021
Persistent link: https://www.econbiz.de/10012546471
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3
Employer and employee branding : HR or PR?
Edwards, Martin R.
- In:
Managing human resources : personnel management in …
,
(pp. 266-286)
.
2005
Persistent link: https://www.econbiz.de/10003359893
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4
Building an effective employer brand : contributing to successful resourcing
Corbridge, Marjorie
;
Brine, Ann
- In:
Contemporary themes in strategic people management : a …
,
(pp. 67-75)
.
2013
Persistent link: https://www.econbiz.de/10009670614
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5
Employer branding : strategies to attract & retain talent in academic with special focus on private higher educational institutions (PHEIs)
Tomar, Annu
- In:
Innovations and challenges in human resource management …
,
(pp. 265-289)
.
2021
Persistent link: https://www.econbiz.de/10012546499
Saved in:
6
Employer Branding and Talent Management
Edwards, Martin R.
- In:
The Oxford handbook of talent management
.
2017
Persistent link: https://www.econbiz.de/10013476130
Saved in:
7
Enhancing employee happiness : branding as an employer of choice
Dahiya, Rinki
- In:
Employer branding for competitive advantage : models …
,
(pp. 157-169)
.
2021
Persistent link: https://www.econbiz.de/10012545658
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8
Recruitment
and selection in the expatriation process : comparing perceptions between organizations and individuals
Resendeand, Inês
;
Fernandes, Emilia Pereira
- In:
Organizational management : policies and practices in a …
,
(pp. 132-149)
.
2016
Persistent link: https://www.econbiz.de/10011485067
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9
Assessment and improvement of employee job-satisfaction : a full-scale implementation of MUSA methodology on newly recruited personnel in a major French organisation
Gosse, Bérangère
;
Hurson, Christian
- In:
Operations research confronting the crisis
,
(pp. 657-675)
.
2016
Persistent link: https://www.econbiz.de/10011589934
Saved in:
10
Talent Management of Nonstandard
Employees
Cascio, Wayne F.
;
Boudreau, John W.
- In:
The Oxford handbook of talent management
.
2017
Persistent link: https://www.econbiz.de/10013476151
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