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Consumer preferences
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Cian, Luca
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The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
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The conceptual effects of verticality in design
Cian, Luca
- In:
The psychology of design : creating consumer appeal ; …
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(pp. 40-52)
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2016
Persistent link: https://www.econbiz.de/10011593186
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