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~type_genre:"Aufsatz im Buch"
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Digital entrepreneurship in Sub-Saharan Africa : challenges, opportunities and prospects
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Public sector marketing communications : insights from/for the primus national football league rwanda
Madichie, Nnamdi
;
Igwe, Paul Agu
;
Hinson, Robert
;
Mbah, …
- In:
Public Sector Marketing Communications, Volume II : …
,
(pp. 239-264)
.
2023
Persistent link: https://www.econbiz.de/10014289804
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2
Sharjah Football Club (UAE) : still kings?
Madichie, Nnamdi O.
-
2012
Persistent link: https://www.econbiz.de/10011456280
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3
Arts marketing
Madichie, Nnamdi O.
- In:
Contemporary issues in marketing : principles and practice
,
(pp. 388-419)
.
2019
Persistent link: https://www.econbiz.de/10012134062
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4
United Arab Emirates
Madichie, Nnamdi O.
- In:
International research handbook on successful women …
,
(pp. 189-203)
.
2010
Persistent link: https://www.econbiz.de/10008699376
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5
Understanding consumers in entrepreneurship marketing
Madichie, Nnamdi O.
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 79-95)
.
2011
Persistent link: https://www.econbiz.de/10008822549
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"Unintentional demarketing" in higher education
Madichie, Nnamdi O.
- In:
Demarketing
,
(pp. 198-211)
.
2014
Persistent link: https://www.econbiz.de/10010203253
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7
Commonomics : rhetoric and reality of the African growth tragedy
Kolo, Jerry
;
Madichie, Nnamdi O.
;
Mbah, Chris H.
- In:
Subsistence entrepreneurship : the interplay of …
,
(pp. 17-32)
.
2019
Persistent link: https://www.econbiz.de/10012025014
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Introduction to African digital entrepreneurship
Taura, Nasiru D.
;
Bolat, Elvira
;
Madichie, Nnamdi O.
- In:
Digital entrepreneurship in Sub-Saharan Africa : …
,
(pp. 3-7)
.
2019
Persistent link: https://www.econbiz.de/10012008772
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9
The impact of new media (digital) and globalisation on Nollywood
Madichie, Nnamdi O.
;
Ajakaiye, Bamidele O.
;
Ratten, Vanessa
- In:
Digital entrepreneurship in Sub-Saharan Africa : …
,
(pp. 89-121)
.
2019
Persistent link: https://www.econbiz.de/10012008795
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10
What next for digital entrepreneurship in Sub-Saharan Africa?
Madichie, Nnamdi O.
;
Taura, Nasiru D.
;
Bolat, Elvira
- In:
Digital entrepreneurship in Sub-Saharan Africa : …
,
(pp. 221-240)
.
2019
Persistent link: https://www.econbiz.de/10012008812
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