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Special section on research in marketing in a centrally planned economy: Poland
In: Journal of business research : JBR 14 (1986) 4, pp. 281-327
Persistent link: https://www.econbiz.de/10001021853
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Utilization of customer satisfaction measurement in Czech tourism
Sadilek, Tomas - In: European research studies 18 (2015) 1, pp. 81-96
Persistent link: https://www.econbiz.de/10012003948
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Polish exporters' use and perception of various sources of market information
Bartosik-Purgat, Małgorzata; Schroeder, Jerzy - In: The Poznań University of Economics review 14 (2014) 2, pp. 97-117
Persistent link: https://www.econbiz.de/10010396138
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Understanding loyalty from a customer's perspective
Siemieniako, Dariusz; Rundle-Thiele, Sharyn; Urban, Wieslaw - In: Journal of customer behaviour 9 (2010) 3, pp. 283-298
Persistent link: https://www.econbiz.de/10008697910
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Female students' drinking seen through collages and diaries
Siemieniako, Dariusz; Kubacki, Krzysztof - In: Qualitative market research : an international journal 16 (2013) 3, pp. 296-314
Persistent link: https://www.econbiz.de/10009765590
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Disparities in tourism demand of UNESCO destinations
Pachrová, Stanislava; Janoušková, Eva; Ryšková, Jitka - In: Amfiteatru economic : an economic and business research … 20 (2018) 12, pp. 1040-1054
This paper clarifies disparities in tourism demand of some chosen UNESCO destinations in the Czech Republic, which is located in Central Europe. The Czech Republic, despite its relatively small area, is an important destination for cultural tourism ‒ a large number of unique cultural and other...
Persistent link: https://www.econbiz.de/10014474900
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Academic research on marketing in Central and Eastern Europe : a comparative analysis of scholarly papers published in Polish versus international journals
Karpinska-Krakowiak, Malgorzata; Rudawska, Edyta; … - In: European research studies 24 (2021) 2, pp. 198-209
Persistent link: https://www.econbiz.de/10012663866
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The road to electromobility in Poland : consumer attitude assessment
Lewicki, Wojciech; Drożdż, Wojciech; Wróblewski, Piotr; … - In: European research studies 24 (2021) 1, pp. 28-39
Persistent link: https://www.econbiz.de/10012512677
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Die Einführung eines Erzeugnisses im Ausland
Müller, Reimund - In: Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik 44 (1964) 7, pp. 5-8
Persistent link: https://www.econbiz.de/10011389002
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Marketing and distribution systems
Jägeler, Franz J. - In: Intereconomics : review of European economic policy 9 (1974) 2, pp. 54-57
Economic growth of LDCs depends decisively on the volume of foreign currency avaliable to them. Apart from financial aid, such currencies can only be earned by exports. However, almost 90 p.c. of all export revenue of LDCs flows from shipments of raw and base materials, and thus, increasing...
Persistent link: https://www.econbiz.de/10011587489