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~type_genre:"Aufsatz in Zeitschrift"
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Schweden
5
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Aufsatz in Zeitschrift
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Ots, Mart
14
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Journal of media business studies
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JMM : the international journal on media management
2
European journal of marketing : EJM
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International journal of e-business research : an official publication of the Information Resources Management Association
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Journal of advertising research
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Journal of business research : JBR
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ECONIS (ZBW)
16
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1
Fading support for the Swedish press support
Ohlsson, Jonas
- In:
Journal of media business studies
11
(
2014
)
1
,
pp. 39-60
Persistent link: https://www.econbiz.de/10010424726
Saved in:
2
From family affair to corporate subsidiary : the contradictory fortune of sundsvalls tidning
Ohlsson, Jonas
- In:
Journal of media business studies
9
(
2012
)
2
,
pp. 65-79
Persistent link: https://www.econbiz.de/10009579445
Saved in:
3
Media policy's new challenges
Ots, Mart
- In:
Journal of media business studies
13
(
2016
)
3/4
,
pp. 125-127
Persistent link: https://www.econbiz.de/10011676034
Saved in:
4
Who is the customer in the "Customer Value?" : inherent problems in the marketing of advertising media
Ots, Mart
- In:
JMM : the international journal on media management
11
(
2009
)
3/4
,
pp. 125-134
Persistent link: https://www.econbiz.de/10003926630
Saved in:
5
Competition, collaboration and cooperation : Swedish provincial newspaper markets in transition
Ots, Mart
- In:
Journal of media business studies
9
(
2012
)
2
,
pp. 43-63
Persistent link: https://www.econbiz.de/10009579446
Saved in:
6
Upholding the 4th estate : exploring the corporate governance of the media ownership form of business foundations
Achtenhagen, Leona
;
Melesko, Stefan
;
Ots, Mart
- In:
JMM : the international journal on media management
20
(
2018
)
2
,
pp. 129-150
Persistent link: https://www.econbiz.de/10011975589
Saved in:
7
Editorial: Is there such a thing as a nordic approach to media business research?
Krumsvik, Arne H.
;
Ots, Mart
- In:
Journal of media business studies
11
(
2014
)
1
,
pp. 1-4
Persistent link: https://www.econbiz.de/10010424735
Saved in:
8
Integrated marketing communications (IMC) : why does it fail? ; an analysis of practitioner mental models exposes barriers of IMC implementation
Ots, Mart
;
Nyilasy, Gergely
- In:
Journal of advertising research
55
(
2015
)
2
,
pp. 132-145
Persistent link: https://www.econbiz.de/10011296215
Saved in:
9
On the dynamics of media markets : Professor Karl Erik Gustafsson in memoriam
Ots, Mart
;
Weibull, Lennart
;
Melesko, Stefan
- In:
Journal of media business studies
16
(
2019
)
2
,
pp. 153-161
Persistent link: https://www.econbiz.de/10012176975
Saved in:
10
Social dynamics and stakeholder relationships in personal branding
Dumont, Guillaume
;
Ots, Mart
- In:
Journal of business research : JBR
106
(
2020
),
pp. 118-128
Persistent link: https://www.econbiz.de/10012158337
Saved in:
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