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Good for science, but which implications for business? : an analysis of the managerial implications in high-impact B2B marketing articles published between 2003 and 2012
Baraldi, Enrico; La Rocca, Antonella; Perna, Andrea - In: The journal of business & industrial marketing 29 (2014) 7/8, pp. 574-592
Persistent link: https://www.econbiz.de/10010422027
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Is the value created necessarily associated with money? : on the connections between an innovation process and its monetary dimension ; the case of Solibro's thin-film solar cells
Perna, Andrea; Baraldi, Enrico; Waluszewski, Alexandra - In: Industrial marketing management : the international … 46 (2015), pp. 108-121
Persistent link: https://www.econbiz.de/10011286973
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The use of qualitative case studies in top business and management journals : a quantitative analysis of recent patterns
Runfola, Andrea; Perna, Andrea; Baraldi, Enrico; … - In: European management journal 35 (2017) 1, pp. 116-127
Persistent link: https://www.econbiz.de/10011689601
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The role of policy in innovation : the challenging distribution of social, material and monetary benefits
Waluszewski, Alexandra; Baraldi, Enrico; Perna, Andrea - In: The IMP journal 11 (2017) 1, pp. 51-71
Persistent link: https://www.econbiz.de/10011895851
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The impact of business networks on foreign subsidiaries development : internationalizing by surfing on several global factories
Baraldi, Enrico; Ciabuschi, Francesco; Lindahl, Olof; … - In: The IMP journal 12 (2018) 3, pp. 427-443
Persistent link: https://www.econbiz.de/10011958893
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Network evolution and the embedding of complex technical solutions : the case of the Leaf House network
Baraldi, Enrico; Gregori, Gian Luca; Perna, Andrea - In: Industrial marketing management : the international … 40 (2011) 6, pp. 838-852
Persistent link: https://www.econbiz.de/10009348552
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Connecting IMP and entrepreneurship research : directions for future research
Baraldi, Enrico; La Rocca, Antonella; Perna, Andrea; … - In: Industrial marketing management : the international … 91 (2020), pp. 495-509
Persistent link: https://www.econbiz.de/10012422315
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The value co-creation journey : a longitudinal process unfolding in a network through collaboration
Perna, Andrea; O'Toole, Thomas; Baraldi, Enrico; … - In: The journal of business & industrial marketing 37 (2022) 13, pp. 182-196
Persistent link: https://www.econbiz.de/10013538991
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Resource interaction : Key concepts, relations and representations
Prenkert, Frans; Hedvall, Klas; Hasche, Nina; Eklinder … - In: Industrial marketing management : the international … 105 (2022), pp. 48-59
Persistent link: https://www.econbiz.de/10013494011
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The IMP research on business networks : a systematic literature review and research agenda
Guercini, Simone; La Rocca, Antonella; Perna, Andrea - In: Italian journal of marketing : ITJM 2024 (2024) 2, pp. 149-175
Persistent link: https://www.econbiz.de/10014566447