innovation by using a sample of 108 Tunisian service firms. Specifically, we are interested in the domestic outsourcing of … innovation. This suggests that outsourcing allows Tunisian service firms to create value, increase flexibility and improve the …

profitability growth, whereas the profitability of an average industrial company remains unaffected by its service innovation … activities, pointing to the challenge of managing the costs of service innovation in goods-centered environments. A moderation … innovation barriers, disrupt the link between innovation and profitability growth for both innovation types. Specifically, they …