Preface / S. Tamer Cavusgil -- An introduction to the AIM volume on MSU contributions to research in international business and innovation / S. Tamer Cavusgil, Roger J. Calantone -- By the Red Cedar River: the development of my academic life in the field of international marketing and innovation...

This book addresses the critical issue of how and why European universities are changing and learning to compete. Anglo-Saxon universities particularly in the US, the UK and Australia have long been subject to, and responded to, market-based competition in higher education. The authors argue...

A personal perspective on the selling of academia / Donald G. Stein -- College Sports, Inc. / Murray Sperber -- The benefits and cost of commercialization of the academy / Derek Bok -- Increased commercialization of the academy following the Bayh-Dole Act of 1980 / Mary Good -- Delicate balance...

This collection investigates the phenomenon of ""Open Innovation,"", in which firms draw on research and development that may lie outside their own boundaries. The book's contributors link the practice of innovation to the established body of innovation rsearch, showing what's new and what's...