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Smith, Vernon L.
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Handbook of experimental economics results ; Vol. 1
45
Handbook of consumer psychology
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The Routledge companion to identity and consumption
32
The Routledge companion to consumer behavior
28
Transformative consumer research for personal and collective well-being
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Developments on experimental economics : new approaches to solving real-world problems
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Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
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The evolution of brands : from signals of quality to storehouses of trust
18
Choice experiments in developing countries : implementation, challenges and policy implications
17
Handbook of brand relationships
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Cross-cultural and critical perspectives on brands
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
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Consumer culture theory
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Consumer-brand relationships : theory and practice
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Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
15
New developments and approaches in consumer behavior research
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Research handbook on ethical consumption : contemporary research in responsible and sustainable consumer behaviour
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Social psychology of consumer behavior
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The Routledge companion to digital consumption
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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Handbook of experimental economic methodology
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Brand management ; Vol. 3
13
Environmental economics, experimental methods
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Global consumer behavior
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Handbook of developments in consumer behaviour
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Handbook of qualitative research methods in marketing
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Hidden hands in the market : ethnographies of fair trade, ethical consumption, and corporate social responsibility
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Marktpsychologie
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Measuring and managing brands
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Perspectives on consumer behaviour : theoretical aspects and practical applications
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System dynamics and innovation in food networks 2009 : Proceedings of the 3rd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the EAAE (European Association of Agricultural Economists) ....
13
The Oxford handbook of luxury business
13
Trust and risk in business networks : proceedings of the 99th seminar of the European Association of Agricultural Economists (EAAE), February 8-10, 2006, Bonn, Germany
13
Brand management ; Vol. 2
12
Conjoint measurement : methods and applications
12
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
12
Emotional, sensory, and social dimensions of consumer buying behavior
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1
Total Cost of Ownership (TCO)
Geissdoerfer, Klaus
- In:
Operational Excellence : innovative Ansätze und Best …
,
(pp. 375-410)
.
2008
Persistent link: https://www.econbiz.de/10003729222
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2
Wichtige Analysen und Instrumente in Produktion und Materialwirtschaft
Comperl, Peter
- In:
Intensivtraining Produktion, Einkauf, Logistik und …
,
(pp. 24-39)
.
2008
Persistent link: https://www.econbiz.de/10003740699
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3
Nachhaltige Wettbewerbsvorteile für Anbieter und Nutzer von Maschinen/Anlagen durch Lebenszykluskostenoptimierung schaffen
Schweiger, Stefan
- In:
Lebenszykluskosten optimieren : Paradigmenwechsel für …
,
(pp. 15-34)
.
2008
Persistent link: https://www.econbiz.de/10003764346
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4
Lebenszykluskostenbetrachtungen bei Investitionsgütern
Bünting, Frank
- In:
Lebenszykluskosten optimieren : Paradigmenwechsel für …
,
(pp. 35-50)
.
2008
Persistent link: https://www.econbiz.de/10003764350
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Bedeutung und Anwendung von Lebenszyklusanalysen bei Werkzeugmaschinen
Abele, Eberhard
;
Dervisopoulos, Marina
;
Kuhrke, Benjamin
- In:
Lebenszykluskosten optimieren : Paradigmenwechsel für …
,
(pp. 51-80)
.
2008
Persistent link: https://www.econbiz.de/10003764357
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6
M-TCO : Daimler AG
Albrecht, Volker
;
Wetzel, Peter
- In:
Lebenszykluskosten optimieren : Paradigmenwechsel für …
,
(pp. 81-95)
.
2008
Persistent link: https://www.econbiz.de/10003764358
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7
Betrachtungen zur Life-Cycle-Costing bei Werkzeugmaschinen aus der Sicht eines Automobilzulieferers
Köllner, Thomas
;
Wieser, Roland
;
Striefler, Matthias
- In:
Lebenszykluskosten optimieren : Paradigmenwechsel für …
,
(pp. 97-116)
.
2008
Persistent link: https://www.econbiz.de/10003764359
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8
LCC/TCO aus Sicht eines Werkzeugmaschinenherstellers
Boge, Christian
- In:
Lebenszykluskosten optimieren : Paradigmenwechsel für …
,
(pp. 117-133)
.
2008
Persistent link: https://www.econbiz.de/10003764361
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9
Design-to-Life-Cycle-Cost bei Investitionsgütern am Beispiel von Werkzeugmaschinen
Noske, Heiko
;
Kalogerakis, Christos
- In:
Lebenszykluskosten optimieren : Paradigmenwechsel für …
,
(pp. 135-151)
.
2008
Persistent link: https://www.econbiz.de/10003764362
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10
TCO als Ausgangspunkt für die Entwicklung dienstleistungsbasierter Geschäftsmodelle in der Investitionsgüterindustrie
Lay, Gunter
;
Schröter, Marcus
;
Armbruster, Heidi
- In:
Lebenszykluskosten optimieren : Paradigmenwechsel für …
,
(pp. 153-179)
.
2008
Persistent link: https://www.econbiz.de/10003764364
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