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Marke und digitale Medien : der Wandel des Markenkonzepts im 21. Jahrhundert
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Die Corona-Transformation : Krisenmanagement und Zukunftsperspektiven in Wirtschaft, Kultur und Bildung
29
The Routledge companion to contemporary brand management
29
Data science and innovation in supply chain management : how data transforms the value chain
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COVID-19 in developing economies
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Lehren aus Corona : Impulse aus der Wirtschafts- und Unternehmensethik
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Mitigating the COVID economic crisis : act fast and do whatever it takes
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Management and information technology after digital transformation
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Redefining business strategies for the service industry : embracing the new normal era
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Erfolgreiche Markendifferenzierung : Strategie und Praxis professioneller Markenprofilierung
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Kellogg on branding : the marketing faculty of the Kellogg School of Management
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Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
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Arbeit in der Data Society : Zukunftsvisionen für Mitbestimmung und Personalmanagement
17
Behavioral Branding : wie Mitarbeiterverhalten die Marke stärkt
17
Brand management in emerging markets : theories and practice
17
Brands and branding
16
Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
16
Emerging challenges, solutions, and best practices for digital enterprise transformation
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Employer Branding : Arbeitgeber positionieren und präsentieren
16
Handbook of research on challenges for human resource management in the COVID-19 era
16
Handbook of research on digital transformation management and tools
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Handbook of research on management and strategies for digital enterprise transformation
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Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
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The definitive book of branding
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ECONIS (ZBW)
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1
What happened to the profitability of global
airline
companies during the COVID-19 pandemic
Ozcelik, Berna Dombekci
-
2021
Persistent link: https://www.econbiz.de/10012938991
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2
Financial structure evaluation of global
airline
companies during the COVID-19 pandemic
Ozcelik, Berna Dombekci
-
2021
Persistent link: https://www.econbiz.de/10013253984
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3
Airline
customer complaints during the COVID-19 pandemic : the case of Turkey-based airlines
Gidener, Nazlı Gülfem
;
Morcote Santos, Itır Ceren
- In:
Challenges and opportunities for transportation …
,
(pp. 155-175)
.
2022
Persistent link: https://www.econbiz.de/10013258819
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4
Introduction : towards a new management approach in the aviation industry after the COVID-19 pandemic
Kiracı, Kasım
;
Çalıyurt, Kıymet
- In:
Corporate Governance, Sustainability, and Information …
,
(pp. 3-7)
.
2022
Persistent link: https://www.econbiz.de/10013440322
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5
Rebranding in the
airline
companies after the pandemic : implementation framework
Alemu, Abebe Ejigu
;
Hamid, Abdelsalam Adam
- In:
Corporate Branding in Logistics and Transportation : …
,
(pp. 159-171)
.
2024
Persistent link: https://www.econbiz.de/10014536315
Saved in:
6
Basic business model of european low cost airlines : an analysis of typical characteristics
Groß, Sven
;
Schröder, Alexander
- In:
Handbook of low cost airlines : strategies, business …
,
(pp. 27-44)
.
2016
Persistent link: https://www.econbiz.de/10011450155
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7
Southwest Airlines: The low cost pioneer at 35
Knorr, Andreas
- In:
Handbook of low cost airlines : strategies, business …
,
(pp. 67-93)
.
2016
Persistent link: https://www.econbiz.de/10011450159
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8
Low cost airlines from a charter perspective : analysis of strategic options for charter airlines and positioning of Condor
Teckentrup, Ralf
;
Gause, Tammo
- In:
Handbook of low cost airlines : strategies, business …
,
(pp. 105-111)
.
2016
Persistent link: https://www.econbiz.de/10011450166
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9
The contribution of low cost carriers to incoming tourism as exemplified by Frankfurt-Hahn Airport and the Rhineland Palatinate destination of the Moselle Region
Widmann, Torsten
- In:
Handbook of low cost airlines : strategies, business …
,
(pp. 147-158)
.
2016
Persistent link: https://www.econbiz.de/10011450327
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10
The impact of low cost airlines on Dresden Airport and its service area
Hupe, Michael
- In:
Handbook of low cost airlines : strategies, business …
,
(pp. 189-205)
.
2016
Persistent link: https://www.econbiz.de/10011450333
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