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ECONIS (ZBW)
31
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1
The PDMA handbook of new product development
Kahn, Kenneth B.
(
ed.
)
-
2005
-
2. ed., completely rev. and updated
Persistent link: https://www.econbiz.de/10001902047
Saved in:
2
Neue Produkte : Anstösse, Wege, realisierte Strategien ; Tagung Bad Soden, 16. und 17. Februar 1989
1989
Persistent link: https://www.econbiz.de/10000421285
Saved in:
3
Integrationsmanagement für neue Produkte
Horváth, Péter
(
ed.
);
Fleig, Günther
(
ed.
)
-
1998
Persistent link: https://www.econbiz.de/10000646858
Saved in:
4
The economics of new goods : [contains revised versions of the papers and discussion presented at the Conference on Research in Income and Wealth entitled New Products : history, t...
Bresnahan, Timothy F.
(
ed.
);
Gordon, Robert J.
(
ed.
)
-
1997
Persistent link: https://www.econbiz.de/10000592908
Saved in:
5
Interdisciplinary approaches to product design, innovation, & branding in international marketing
Swan, K. Scott
(
contributor
);
Swan, Scott
(
ed.
)
-
2012
-
First ed.
Persistent link: https://www.econbiz.de/10009626743
Saved in:
6
Longer lasting products : alternatives to the throwaway society
Cooper, Tim
(
ed.
)
-
2010
Persistent link: https://www.econbiz.de/10008661013
Saved in:
7
Creative marketing for new product and new business development
Ishikawa, Akira
(
ed.
)
-
2008
Persistent link: https://www.econbiz.de/10003689530
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8
Innovation diffusion models of new product acceptance
Mahajan, Vijay
(
ed.
)
-
1986
Persistent link: https://www.econbiz.de/10013452366
Saved in:
9
Integrationsmanagement für neue Produkte
Hanssen, Rolf A.
(
ed.
)
-
1992
Persistent link: https://www.econbiz.de/10013284676
Saved in:
10
Handbuch Neu-
Produkt
-Prozess : Planung, Durchführung und organisatorische Verankerung von NPPs in Banken
Döringer, Oliver
;
Duda, Markus
;
Fetzer, Hans Heinrich
; …
-
2018
Persistent link: https://www.econbiz.de/10014013582
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