Consumers’ food preferences have led to a worldwide overweight rate of 35% in 2008. It is a matter of fact that overweight is closely linked to unhealthy eating habits. Most existing nutrition labels contain reference information in the form of aspirational levels such as the Percentage Daily...

The original research papers collected in this volume continue the development of discrete choice analysis, of related structural models for analysis of choice behavior, and of the statistical theory used in inference on these models. Most papers in the volume are revised versions of ones...