"A complete compilation of the established knowledge in strategic account managementThough companies expend tremendous effort to upkeep electronic and social media and mass marketing, they often overlook the value of strategic account management (SAM). This handbook is a compilation of papers...

"Through the insights of some of the country's most successful CHROs, the authors reveal to current and aspiring CHROs what they should consider in the new and challengingly field of HR. It shows the next generation of leaders how to best prepare themselves for the top roles that they aspire to....