In this thesis I present three essays in which the influence of heuristics on individual decision making is analyzed and two essays dealing with behavioral aspects of moral costs. In chapter two, we investigate the effect a traders’ decision can have on the disposition effect heuristic when...

The dissertation consists of two parts. The first part investigates whether and how to protect cultural goods. In particular, Chapter II analyses how the notion of social identity affects the respective demand for protection of cultural goods independent of its tangible or intangible nature....