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Marktorientierte Unternehmensführung im Wandel : Retrospektive und Perspektiven des Marketing
Meffert, Heribert (ed.) - 1999
Persistent link: https://www.econbiz.de/10001401240
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Essays zur Schätzung von Marketingmodellen und zur Ableitung von Handlungsempfehlungen
Proppe, Dennis - 2008
Persistent link: https://www.econbiz.de/10003772250
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Three essays on the role of intermediaries
Zhan, Qu - 2014
Persistent link: https://www.econbiz.de/10010395769
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Three essays in operations
Tilson, Vera - 2006
Persistent link: https://www.econbiz.de/10003965980
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Beiträge zum Marketing-Management : Planung, Organisation, Controlling
Köhler, Richard - 1993 - 3., erweiterte Auflage
Persistent link: https://www.econbiz.de/10000339786
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Ausgewählte Beiträge zum Marketing
Freter, Hermann - 1987
Persistent link: https://www.econbiz.de/10000788573
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Market orientation and entrepreneurial orientation in a learning organization
Zhou, Yangping - 2014
Persistent link: https://www.econbiz.de/10010439279
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Legends in strategic marketing: Rajan Varadarajan
Varadarajan, Rajan - 2018
Volume 1. Strategic marketing and strategic management -- Volume 2. Strategic marketing and innovation -- Volume 3. Strategy and performance -- Volume 4. Inter-organizational cooperation and interactive marketing -- Volume 5. Environmental sustainability, innovations for and marketing in...
Persistent link: https://www.econbiz.de/10011791086
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Essays on operations - marketing strategy
Alptekinoğlu, Aydın - 2004
Persistent link: https://www.econbiz.de/10003946356
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Essays on modeling product returns and durable goods secondary markets
Shulman, Jeffrey D. - 2006
Persistent link: https://www.econbiz.de/10003946503