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Electronic word of behavior : transforming digital traces of consumer behaviors into communicative content in product design
Kunst, Katrine - 2018 - 1st edition
-related behaviors. Researchers from both the Information Systems and the Marketing disciplines have taken an interest in investigating …
Persistent link: https://www.econbiz.de/10012130717
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User experience in cross-cultural contexts
Lachner, Florian - 2019
Persistent link: https://www.econbiz.de/10012049347
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Dynamic design exploring consumer reactions to changes in product design
Zakharova, Anna - 2015
Persistent link: https://www.econbiz.de/10011771173
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Consumer information processing : marketing applications
Bettman, James R.; Keller, Kevin Lane; John, Deborah Roedder - 2016
Persistent link: https://www.econbiz.de/10011446058
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Financial markets, marketing, and information sharing : three essays in industrial organization
Wallace, Rodney B. - 2000
Persistent link: https://www.econbiz.de/10001667455
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Project closure is not the end : a study of interaction between design and manufacturing in product development
Olausson, Daniel - 2006 - 1. uppl.
Persistent link: https://www.econbiz.de/10003453658
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Dynamic competitive interactions : groups, individuals, and product design
Zucchini, Leon - 2013
Persistent link: https://www.econbiz.de/10010394220
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Does minimalistic product design equate to maximum liking? : the perception of visual design complexity
Grein, Marcel - 2016
Persistent link: https://www.econbiz.de/10011670460
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Essays on the economics of product variety
Martínez-Giralt, Xavier - 1988
Persistent link: https://www.econbiz.de/10013457047
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Consumer resistance to innovations : essays on antecedents, manifestations and ways of overcoming it
Hietschold, Nadine - 2017
Persistent link: https://www.econbiz.de/10011886542