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Essays on the economics of product variety
Martínez-Giralt, Xavier - 1988
Persistent link: https://www.econbiz.de/10013457047
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Foreign direct investments by emerging market firms : determinants and perceptions in Germany
Kreppel, Heidi - 2012
Persistent link: https://www.econbiz.de/10009625423
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Brand gender : increasing brand equity through brand personality
Lieven, Theo - 2018
Persistent link: https://www.econbiz.de/10011671136
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Essays on new product preannouncements
Bao, Yongchuan - 2004
Persistent link: https://www.econbiz.de/10003946414
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Dedicated followers of fashion : an economic geographic analysis of the Swedish fashion industry
Hauge, Atle - 2007
Persistent link: https://www.econbiz.de/10003650038
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User experience in cross-cultural contexts
Lachner, Florian - 2019
Persistent link: https://www.econbiz.de/10012049347
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Electronic word of behavior : transforming digital traces of consumer behaviors into communicative content in product design
Kunst, Katrine - 2018 - 1st edition
-related behaviors. Researchers from both the Information Systems and the Marketing disciplines have taken an interest in investigating …
Persistent link: https://www.econbiz.de/10012130717
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Dynamic design exploring consumer reactions to changes in product design
Zakharova, Anna - 2015
Persistent link: https://www.econbiz.de/10011771173
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Attention and perception in decision-making and interactions
Webb, Edward John Dorrell - 2016
Persistent link: https://www.econbiz.de/10011483525