This paper presents a new mechanism through which monetary policy rules affect inflation persistence. When assuming that price reset hazard functions are not constant, backward-looking dynamics emerge in the NKPC. This new mechanism makes the traditional demand channel of monetary transmission...

Commercial sector, during the times of centrally planned economy was particularly neglected in Poland, as in all Eastern European countries. Economic transformation and political changes in the country after 1989 induced the development of the commercial sector. The subjects of the research are...

Observed and unobserved regional determinants of FDI inflows: micro level analysis of the food industry firms in Russia The development of Russian food industry is strategically important. Theoretically, the foreign capital inflow will help to renovate, modernize it and increase the...

Covid-19 crisis have revealed the most fragile social and economic aspects worldwide while confronting this overpowering collective challenge, yet having more impact on zones already vulnerable before pandemic broke in the first wave. Covidemia affected the agricultural sector in EU in the...

This paper examines the effect of two different soda taxes on consumption behaviour and health of school-aged children in Europe: Hungary imposed a Public Health Product Tax (PHPT) on several unhealthy products in 2011. France introduced solely a soda tax, containing sugar or artificial...

The firms in this model set non-binding list prices before competing for buyers by non-cooperatively granting discounts. Each firm has an incentive to set a high list price if, for example, the customers anchor their willingness-to-pay on the list price. However, list price competition occurs if...

Visitors to events attach great importance to the range of artists and their performances and the quality of their stay and services. To create a staging and, consequently, an emotionalization of the visitor, many action areas simultaneously take effect at an event. In this context, the customer...

Digitalization is very important for every company in today's fierce competition. The development of Information Technologies has helped companies change means of reaching their clients and changing their working practices. The paper tries to assess digital marketing (DM) and digital...

The study aimed to investigate the impact of social media marketing on purchase intention among consumers in Kosovo as a transition economy. The survey research has been conducted with a sample of 334 respondents in Kosovo, using an online survey tool for response collection. Structural equation...

The objective of the research was to map the most important global megatrends affecting the business and marketing environment and to analyze and understand how the changed environment will affect the practice and performance of marketing communication in the next decade. For identifying the...