Starting from the literature on decision processes in public choices, aim of the paper is to suggest an integrated … Municipality of Rome. The choice of sustainable mobility as a target of decision process lies on the fact that actually it is …

bicycle / private bicycle) and which are the key aspects to explain the bicycle-buying decision. After a fieldwork based on …-speaking, and being a resident of the city itself; while age and gender do not appear to be conclusive. Experienced users, for whom …

invest in a project. Since it involves decision making under uncertainty I probe the possibility of presence of heuristic … principles in the decision-making process. I propose that certain heuristic principles like availability and representativeness …, affects the decision-making process of the investors. and thus, this paper aims to explore the "fast and frugal" way of …