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~type_genre:"Graue Literatur"
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Erin Anderson and the path breaking work of TCE in new areas of business research : transaction costs in action
Gatignon, Aline
;
Gatignon, Hubert A.
-
2010
Persistent link: https://www.econbiz.de/10008807653
Saved in:
2
New product distribution and inter-channel competition : market-making, market-taking, and competitive effects in several European countries
Gatignon, Hubert A.
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003591697
Saved in:
3
New product distribution and inter-channel competition : market-making, market-taking, and competitive effects in several European countries
Gatignon, Hubert A.
(
contributor
); …
-
2007
-
Rev.
Persistent link: https://www.econbiz.de/10003662075
Saved in:
4
Inter-channel competition and new product diffusion : market making, market taking, and competitive effects in several European countries
Gatignon, Hubert A.
(
contributor
); …
-
2002
-
[Elektronische Ressource], rev. version of 2001/57/MKT
Persistent link: https://www.econbiz.de/10001716436
Saved in:
5
Competitive effects in diffusion models : an empirical analysis
Parker, Philip M.
;
Gatignon, Hubert A.
-
1990
Persistent link: https://www.econbiz.de/10000801999
Saved in:
6
Diffusion of innovation
Gatignon, Hubert A.
;
Robertson, Thomas S.
-
1989
Persistent link: https://www.econbiz.de/10000771546
Saved in:
7
Specifying competitive effects in diffusion models : an empirical analysis
Parker, Philip M.
;
Gatignon, Hubert A.
-
1991
Persistent link: https://www.econbiz.de/10000825406
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8
Advertising and price elasticity in a model of dominant firm markets
Devinney, Timothy Michael
;
Gatignon, Hubert A.
-
1988
Persistent link: https://www.econbiz.de/10003411640
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9
Explaining cross-country differences in the effects of R&D expenditures on risk and stock returns
Ngobo, Paul-Valentin
;
Gatignon, Hubert A.
-
2012
Persistent link: https://www.econbiz.de/10009704668
Saved in:
10
How competitive marketing expenditures influence the growth of markets
Xiang, Yi
;
Soberman, David A.
;
Gatignon, Hubert A.
-
2013
Persistent link: https://www.econbiz.de/10009793455
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